A Gentle Cleanser with a Powerful Punch

Citrus Glow Daily Facial Cleansers

The Citrus Glow cleansers are two of the most popular Avapure products. Aside from the gentle sudsing and beautiful citrus aroma, this line has a hidden gem of an ingredient that truly packs some punch. Formulated with a nutrient dense fruit enzyme complex, this cleanser aids in exfoliating and rejuvenating the skin. This unique blend of Pomegranate, Starfruit, Passionfruit, Kiwi, Mangosteen, Pineapple, Lychee, Indian Jujube and Guava ex­tracts release naturally occurring Alpha Hydroxy Acids (AHAs). In simplest terms, these naturally occurring AHA's work by gently exfoliating the skin, making way for new healthier skin cells. As new skin cells generate, older cells slough off to reveal a smoother looking aesthetic. Factors such as sun damage, age and environmental stress cause this process to slow which results in the accumulation of dead skin cells.

Avapure's Citrus Glow cleanser is available in both gel and creamy. Those with normal to oily complexions prefer the gel while normal to dry benefit from the creamy. Preference may change depending on the season and climate as well. If you haven't added this gem to your routine, give it a try. If you are currently cleansing with the Citrus Glow try these suggested uses to get even more super fruit punch from it. All this being said, since this is more of an 'active' product it is highly suggested that you use a sunscreen daily while using this cleanser (which you should be using anyway!). Additionally, it is not recommended for those with red/ sensitive skin complexions.

  • Add a small amount of cleaner to the Ylang Ylang and Lime facial scrub or the Honey and Herb facial scrub to amp up your exfoliating process.
  • After sudsing up your beautiful face, leave on for 1-2 minutes before rinsing allow the super fruits to do their awesome work.
  • Use it once or twice a week on your neck and chest to give that delicate area an antioxidant boost.

Ingredients: Aqua (Water), Organic Helinanthus Annus (Sunflower) oil, Coco-glucoside, Fruit Enzyme Extract (Averrhoa Carambola (Starfruit), Passiflora Incarnata (Passion Flower), Actinidia Chinensis (Kiwi), Garcinia Mangostana (Purple Mangosteen) , Ananas Sativus (Pineapple) Punica Granatum (Pomegranate) , Litchi Chinensis,  Zizyphus Jujuba  Psidium Guajava (Guava) Fruit Extract) Cetearyl Olivate, Sorbitan Olivate, Cetyl Palmitate, Sorbitan Palmitate, Organic Glycerin, EcoCERT NeoDefend (Gluconolactone, Sodium Benzoate), Sodium Citrate, Xanthan Gum, Organic Citrus paradise (Grapefruit) oil, Organic citrus aurantifolia (Lime) oil, organic Litsea Cubeba oil

Ingredients: Water (Aqua), Lemongrass (Cymbopogon flexuosus) hydrosol, Decyl Glucoside, Organic Olive (Olea europaea) oil, Fruit Enzyme Extract Starfruit (Averrhoa Carambola), Passion Flower (Passiflora Incarnata) , Kiwi (Actinidia Chinensis), Purple Mangosteen (Garcinia Mangostana), Pineapple (Ananas Sativus), Pomegranate (Punica Granatum), Guava Fruit Extract, Organic Vegetable Glycerin, EcoCERT NeoDefend (Gluconolactone, Sodium Benzoate), Xantham Gum, Organic Castor (Ricinus communis) Oil, Organic Grapefruit (Citrus paradise) Oil, Organic Lime (citrus aurantifolia) Oil, Organic Litsea Cubeba Oil

Sunburn Alert: This product provides mild exfoliation that may increase your skin's sensitivity to the sun and particularly the possibility of sunburn. Use a sunscreen, wear protective clothing, and limit sun exposure while using this product and for a week afterwards.


citrus glow cleanser

Go Green

With Earth Day being tomorrow, I challenge you to reflect on your habits routines and make at least one simple change.  The choices are unlimited.  However, just one simple adjustment in your routine will make a difference for you and possibly open the door to other "greener" options.

Listed below are 20 suggestions, some simple and others a little more challenging and time consuming.  However, just try to make one change...it may lead to more.

  • Start a compost pile.

  • Make your own cleaning products or purchase earth friendly ones.

  • Swap out some OTC medications for herbal remedies.

  • Find a green shampoo/conditioner/body wash.

  • Purchase more organic products.

  • Plant something-flowers, garden, tree...

  • Join a co-op for fresh local produce or meats.

  • Take shorter showers.

  • Turn off the lights and open up the windows.

  • Take a bicycle, walk or carpool when possible.

  • Bring your own grocery bags when shopping.

  • Pick up trash in your neighborhood or at a local park.

  • Make nature crafts such as bird feeders or bird houses.

  • Use BPA-free reusable water bottles.

  • Get off junk mail lists.  GreenDimes can get you started.  They'll even plant a tree for you!

  • Landscape with native plants. Check out the article on the  EPA website.

  • Switch to fair trade coffee.

  • Do full loads of laundry and set the rinse cycle to "cold."

  • Teach your kids about the environment.

  • Buy in season.

Many of these things I do or they are on my list for this years changes.  If you need more information on any of these things or a specific how to, feel free to ask.  

Earth Day Coupon Code for www.avapurebb.com  


Labeling Scams

There are many misconceptions about natural products as well as product regulation.  I am often asked the question, "Are you FDA regulated?"  I politely explain that, no I am not, but neither are the companies your find in stores which usually gets a shocked response.  Yes, that's right, that 50 dollar moisturizer that guarantee's you will look ten years younger by fixing all those imperfections in your skin is in fact not necessarily regulated by the FDA and doesn't have any scientific evidence to back the claims.  Let's take it to another level...the "natural" eye cream you purchased that will reduce and remove all visible signs of aging...again no regulations.  What does that mean?!?  It means that the consumer is often misguided by the packaging and claims made by skin care companies and the consumer is in fact not getting what they pay for.  In these cases, you don't necessarily get what you pay for...

Did you know that a company can include the words "organic" or "natural in their company name and carry neither organic nor natural products!

A label can state, "made with all natural ingredients, or "made with organic ingredients", leading the consumer to believe the entire product is all natural or organic when in fact  there is often just a small percentage of natural and/or organic ingredients included in the product.  Another trick to this end is a label stating, "Made with 90% natural ingredients." Often if you keep reading the label the first ingredient is water (water is a natural ingredient) therefore you have a products that is 90% natural and the remaining ingredients are synthetic.  Additionally, a label may state, "made with 100% natural ingredients," or "made with 100% organic ingredients." The "100%" claim often refers to one or two ingredients which are natural or organic, but the remaining ingredients in the products are actually synthetic.

Something else to watch for is how a label presents fragrances and scents of products. Synthetic fragrance is one of the top items to avoid in products.  Often times a product label will state, "scents with natural sandalwood, jasmine, ylang-ylang essential oils."  However, in reality, the cost of these essential oils can be up to several hundred dollars per ounce.  I guarantee you that a soap company selling their 4 oz bar of soap for $5.00  isn't using only essential oils for scenting their product.  They may use a drop of the essential oil combined with synthetic fragrance oils.  The FDA does not require soap labels to list all ingredients. While it may be true that they are using a bit of real essential oil to scent the bars, this practice is misleading and deceptive. 

Another labeling scam is a product label will list a chemical ingredient followed by the phrase “derived from …some natural substance."  For example, Disodium Cocoyl Glutamate (derived from natural coconut oil).  Coconut Oil sounds natural, but though this ingredient may start out as natural coconut oil, by the time it is separated out using petrochemicals and  chemical solvents, and further processed to create a foam boosting agent--it is far from coconut oil and far from natural!  This type of labeling is grossly misleading for consumers who are looking for genuine safe skin care products.

I could go on and on with labeling scams and the varying ways companies present their products as natural and organic when in fact they are far from either of those.  As a consumer that is wanting to clean up their beauty routine, be aware that what is stated on a label is not necessarily true.  Do your research, learn how to interpret labels accurately and when in doubt, check a product or a particular ingredient on the safe cosmetic database. 

Best of 2013

As we wrap up 2013, and I sort through a year's worth of business paperwork, it got me thinking.  This year has definitely been a productive one in regards to Avapure and what we are doing behind the scenes as well as in the forefront.  I thought I would share some of my reminiscing on this year with a top ten list and highlighting the best of Avapure in 2013.

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